In 1994 he adopted two instructors, many New England ski season spent prolonged winter weather, anger, Peter and Patty Duke, the way people thought of socks (especially when the "wicking" socks synthetic were the talk of change compared ), and SmartWool ® has established, leading manufacturer of what people now commonly called "SmartWool". New England winters can be very cold and frosty, the couple married the Duke had to try very hardkeep your feet warm, makes a variety of things to wear socks, two or three at a time to try different materials. Finally they turned to the wisdom of our ancestors and focused on the natural properties of wool socks. The problem is that although the socks are unsurpassed in their ability to keep us warm, they are itching sometimes simply wet, and during washing.
The 'difference SmartWool ®
After trying every other possible option, andat the end you are convinced of the superiority of merino wool (Merino wool is longer and thinner than standard wool fiber, a contribution to the solution of the problem "itch") with respect to other decisions fibers started, Peter and Patty Duke to develop a process that would make the wool softer and easier to maintain. Finally, they created the perfect wool, which currently share with the world. They were more or less difficult to convince potential investors until they finally invited to tryMaterial in the form of sampling. It did the trick, and the "SmartWool" remained for more than anything was to take the company dry. They were also incredibly soft and surprisingly comfortable, and had a remarkable ability to absorb moisture.
SmartWool ® really took off from there, including adventure sports magazines and industry experts to glorify the material as the next big product in winter clothes. In a few years, SmartWool ® products throughout theadventure sports sector with suppliers barely able to keep the brand on the shelves. The company then took the decision to diversify its product range, experience SmartWool ® to hire more people, people who were not in adventure sports, but certainly knew cold feet. In 2004, the general portfolio of life-style was on.
Advantages of SmartWool ® Innovations
Many of us have experienced the annoying characteristic of wool shrinks when washed. The Dukes triedto avoid this discomfort is reduced and the process developed a proprietary technology, not only for the preparation of the merino wool fiber, but in building up their socks as well. To provide a statement "wink" on the official website SmartWool ®, of which 4-Degree Fit System technology is wrapped, "Crouching Tiger, Hidden Dragon-type stuff -. On the limits of physics and the clothes of science" as SmartWool shrink and the result may not have all the other washing machinesClothing. The reader can simply check online reviews and learn from many consumers, that this statement actually hold.
Consumers will also find that SmartWool ® socks are incredibly resilient. Effective comfortable merino wool placed on the skin - especially outdoor sports updated by replacing nylon stockings with wool that has spun tight. SmartWool not easily expand and maintain the color and shape even under load. The all too common experiencelook shapeless bundle of socks he moved happily avoided. In addition, SmartWool ® socks provide superior control of temperature for four seasons where comfort. The nature of wool fiber is so that a buffer layer of air is applied to the skin and the fibers in clothing. And 'the adjusted air temperature, which actually keeps your feet warm in winter, cool in summer, etc.
SmartWool ® commitment to the environment
Perhaps the biggest factor that determinesSmartWool ® products from other competitors is their commitment to the preservation of the best wool to get their hands on. The company only uses merino wool from New Zealand, industry experts concede universal is the best wool in the world. What is unique about the approach SmartWool ® is the relationship they have developed with their merino wool growers. SmartWool ® is covered by contractual agreements that their suppliers to produce wool on"Sustainable" means, but also respect the laws of animal rights (as in no muse ling).
Note - In 2003, SmartWool ® has been developed by the Dukes of timberland acquired. In February 2008, after five years of non-competition had finally run its course, Peter and Patty Duke has started a new company called Point6 sock.
